Dedicated to Rise & Future of Services Sector Led by GCCs in India [1985 – 2040]
India Rising is a documented record documenting the trajectory of the Indian services sector. It examines the shift from initial IT outsourcing to the current leadership in Global Capability Centres (GCCs). The work provides a roadmap for the sector’s maturity through 2040, serving as a resource for global executives, researchers, and policymakers.
Alouk Kumar is a business leader and strategist with extensive experience in consulting, business operations, and global business transformation. Over the years, he has successfully led the organization across industries to drive growth, innovation, and strategic execution. His deep understanding of India’s business ecosystem and fast-evolving services sector landscape positions him as a thought leader on topics of globalization, technology, innovation, led R&D, and enterprise evolution.
” Through his writing, Alouk brings a practitioner’s perspective to the opportunities shaping India’s next phase of economic growth
Co-author of the book, Lipika Kanwar, is an avid researcher and policy professional. With a strong interest in evidence-based insights and data-driven analysis, she brings academic rigour, strategic insights, and future-focused clarity to her research.
As a co-author, Lipika brings in the intersection of policy, innovation, and enterprise, contributing to a deeper understanding of India’s evolving position in the global economic & business ecosystem and its future.
/ Co-Author
This book, ‘INDIA RISING Rise & Future of Services Sector Led by Global Capability Centres (GCCs) in India (19852040), is a journey through time, an exploration of how India’s services sector was built, how it matured, and how it continues to reinvent itself. It traces the evolution from the initial years of the 1960s, transitioning through the early years of Y2K coding and backoffice processing to today’s world of Aldriven innovation hubs, R&D centres, and digital engineering facilities that define the GCC ecosystem.
As we look towards 2040, the book envisions a future where India’s GCCs play a central role in shaping the digital economy, leading R&D efforts, and influencing global business strategies, thereby making significant contributions to the nation’s economy.
A well-researched and structured book that clearly explains India’s rise as a global services and GCC hub. The analysis is balanced, data-driven, and forward-looking, making it highly relevant for professionals, policymakers, and business leaders interested in India’s long-term economic growth.
Fascinating book that covers India's rise as a services superpower. Plenty of data and real examples make it engaging. A bit academic at times but definitely worth reading if you're interested in understanding how India built its competitive edge in IT and BPO.
I really enjoyed reading this book. It clearly explains India’s rise through GCCs and the services sector. Insightful, well-researched, and inspiring for anyone curious about India’s future.
“India Rising” beautifully captures how India’s services sector and GCC ecosystem became a backbone of the nation’s economic transformation. Beyond numbers, the book highlights innovation, talent, and global collaboration, with a powerful vision for 2040, an inspiring read that reflects India’s ambition, resilience, and growing role in shaping global enterprise strategies. Highly recommended.
Very insightful book backed up with extensive research. It talks about how GCC will contribute in India’s growth by 2040.
INDIA RISING presents a clear, engaging narrative of India’s services sector—its emergence, evolution, and reinvention. From the early foundations and Y2K era to today’s AI-driven GCC ecosystem, the book captures how India transitioned from a support destination to a strategic pillar of global business. The strength of the book lies in its forward-looking perspective. It convincingly argues that GCCs are now engines of innovation, value creation, and global competitiveness. The vision for 2040 positions India at the heart of the digital economy, leading R&D and influencing global enterprise strategy.This book is a valuable contribution to the discourse on India’s economic future and a must-read for anyone involved in services, technology, or global operations.
Book is a compelling and well-researched account of how India’s services sector has evolved from its formative years into a global powerhouse driven by Global Capability Centres (GCCs). The book masterfully traces this journey—from the early decades and Y2K era to today’s AI-enabled innovation hubs and advanced R&D centres. What stands out is the author’s ability to blend historical context with forward-looking insights. The narrative goes beyond describing growth; it explains why this transformation happened and how GCCs have evolved from back-office support units into strategic engines of innovation, sustainability, and competitive advantage. As the book looks ahead to 2040, it offers a clear and optimistic vision of India’s role in shaping the global digital economy. This is an insightful read for policymakers, industry leaders, and professionals who want to understand not just where India’s services sector has been—but where it is headed
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